I have purchased Frank Kern’s Video product in the past, so I am on his list.
He always over delivers on value. I recommend you buy one of his products and get on his lists. He is a stellar marketer and you can learn a lot from him about online marketing
Frank Kern’s Email List and His Microsite on Behavioral Dynamic Response
Today, I was lucky enough to read Frank Kern’s email and click on a link to take me to one of his many microsites. This particular microsite was http://convertbook.frankkern.com The topic is people who say NO
The Copy of This page
The main topic of this microsite is:
How to Make Money From People That say No.
I think the most shocking thing I learned from this extensive copy(remember I said he always over-delivers) is that he shared with his readers that 50% of the people that opt-in to your list never open what they opted-in for.
That explains a lot!
He also explained lots of ways to use behavior dynamic response to increase conversions(sales)
Behavior Dynamic Response is taking actions specifically designed based on the last action of the person on your list.
Having listened to Mars our CMO, once people begin the process of taking micro-actions they will inevitably come to one of 3 responses:
1) They will take action and try your product.
2) They will say No ( this is where Frank Kern focused on this group to take that 50% and convert up to 95.8% of these people)
That is a great way to double sales as he talks about in this wonderful treatment on a very exciting topic!
See what you can learn by opting into genius marketer lists? You can learn how to copy write and learn tactics and strategies that you can use too. He knows by delivering value that helps you make sales you’ll eventually have enough money to hire him and pay the big money.
Remember the lifetime value of the customer is where a marketing business makes most of it’s profit.
I highly recommend that you buy and use Frank Kern’s products. They are all great, that I have seen so far!