SWOT Analysis

What Are Your Strengths, Weaknesses, Opportunities and Threats

In Marketing, you will sometimes do a SWOT analysis to try to get an understanding of a business.

By the time they complete asking:

1) What are our Strengths?

2) What are our Weaknesses?

3) What are our Opportunities?

4) What are our Threats?

You and they have a pretty good idea what needs to be done next.

Where are you in your business?

This goes well with what was posted that I reblogged below about Thinking Big.

You see unless you go through the process above, you will not know what you need to fix.  It is only then, that you can Think Big!  Otherwise, you are fooling yourself.  And you are no fool now are you?  I did not think so.

Think Big! Do The Work!  It Will Be Worth It!

Reblogged From “Think Big”

Unpacking the traits of who can and should be an entrepreneur

In the words of the successful entrepreneur Donald Trump, “You have to think anyway, so why not think big?”


If you consider “thinking” and “thinking big” synonymous, entrepreneurship just may be in the cards for your future.


When making a good living just isn’t enough and the desire to do something “big” emerges, consider entrepreneurship. Consider entrepreneurship to make a statement, and leave your mark on the world.


Take off that suit jacket, pack up your cubicle, rekindle your passion and let your imagination soar!


Finally take that idea you’ve had for ages and invent it before someone else does. The time has come to turn your passion into action.


>>>>Passion is essential<<<<—without it life is meaningless. Anyone with the vision and motivation to turn a passion into something tangible and useful can, and should, pursue entrepreneurialism.


This attitude warrants the willingness to go the extra 10 miles without the assurance of ever actually getting anywhere and the realization that it isn’t going to be easy, but it’s going to be worth it.


A potential entrepreneur must exhibit a few quintessential characteristics. First, a successful entrepreneur knows when enough is enough and when to “just say no.”  


They understand and accept that you’re going to win some, you’re going to lose some and sometimes you have to “lose the battle to win the war.”


Second, when things don’t always go “as planned,” which they almost never do, flexibility and adaptability to change become imperative. Positive reactions to twists of fate separate successful entrepreneurs from their unsuccessful counterparts.


If you succeed as an entrepreneur, good for you—buy a yacht and hashtag it. Just be aware that the moment you trample on people to get what you want, or use unethical tactics to accomplish your entrepreneurial goals, you’re not an entrepreneur anymore.

Greediness has made you a tyrant.


In case you’ve never picked up a history book, tyrants are more than usually overthrown. Power-hungry individuals, or entrepreneur wannabes, should either check their attitudes or pursue a vocation other than entrepreneurship.


All that to say, being an entrepreneur is not about gaining as much power as possible or crushing everyone who gets in your way, it’s about positively affecting the world through innovative ideas that invigorate and excite people.  


It’s about having a clear vision, a level head and a passion for whatever you work toward—so much that money is never the motivation, rather the motivation lies within the innovation itself.

Appreciate you all,


Thanks For Reading. Feel free to comment

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